Coffee and soybean producers

More assertive crop sales and input purchases, without adding cost

AgriDecision reads the market every day, places today's prices and costs in five years of history and tells the producer, for each sale and each input purchase, whether today is a favourable, neutral or unfavourable moment, taking the farm's cash position into account.

Every decision comes with its reason in plain words. No market team to hire, no spreadsheets, no data entry: prices, exchange rate, fertiliser costs, freight, interest rate, climate and geopolitics arrive automatically from published sources, with source and date.

AgriDecision dashboard for a coffee farm: each indicator placed in one of five zones, and today's market scenario, Operação Preservada

Dashboard of a demonstration coffee farm, market of 15 October 2026. The app is in Portuguese.

The challenge

The producer sells the crop and buys inputs several times a year, with prices, exchange rate, interest and costs all moving at once

Many numbers at the same time

Price, dollar, interest, inputs, freight, climate and geopolitics change every day.

Sources give the price, not the moment

Bulletins and websites show today's price, but not whether it is good or bad compared with history.

Cash decides

A producer who must pay the bills sells; a well-capitalised one can wait. The right decision depends on the farm.

How it works

Three steps, every day: read the market, place it in history, decide for the farm

01

Read the market

Automatically, from published sources: ICE and CBOT futures, CEPEA/ESALQ, Banco Central do Brasil, NOAA, ANTT and Comex Stat. Every number with its source and date.

02

Place it in history

Each indicator in one of five zones against the last five years, and the whole market in one of three scenarios.

Alerta · Gatilho Ativo · Zona de Atenção · Zona Segura · Potencial
03

Decide for the farm

For each sale and each input purchase: favourable, neutral or unfavourable, according to the farm's cash position and the crop calendar, with the reason.

Inside the app

What the producer sees

Real screens of a demonstration farm in Patos de Minas (MG), growing coffee and soybean with second-crop corn. Click any screen to enlarge it.

Each price compared with five years of history, not with a guess

The zones come from each indicator's own history and are recalculated every month. The same rule for everyone, and auditable.

Histórico screen: 24 months of daily coffee, exchange rate and urea prices over the coloured zone bands

The whole market read as one of three scenarios

Operação Comprometida, Operação Preservada or Operação com Potencial: where prices and costs stand against history, explained in words.

Cenários screen: the three market scenarios side by side, with Operação Preservada marked as today's

Sell now or hold: the market today plus the farm's cash position

Three clear answers: Favorável à venda, Neutro or Desfavorável à venda. The card also shows what waiting costs (interest, losses and storage to the end of the sale window) and gives no decision when data is missing.

Coffee sale card: Operação Preservada plus Em Equilíbrio gives Neutro; holding to the end of the sale window costs about 9% of today's price

Input purchases in three steps: purchase window, supply risk, barter ratio

First make sure the inputs arrive on time and will not run short; then buy when few bags of the crop pay for a tonne. Supply risk reads the Strait of Hormuz and Brazil's fertiliser imports.

Urea purchase card for second-crop corn: inside the purchase window, supply risk high, result Favorável à compra

On the phone, for all of the producer's farms

Several farms in one account, coffee and soybean, updated every day without typing anything. Pendências show what needs attention, one click away. Access is secure, with one-time links and data protected under Brazil's data protection law (LGPD).

AgriDecision dashboard on a phone: summary of the coffee indicators and today's scenario
Why AgriDecision

What no price bulletin delivers: the right moment for this farm, with the reason

The producer's view

Sales and purchases together, weighed by the farm's cash position, not by price alone.

History, not guesswork

Where today's price stands in the last five years. No invented forecast.

Risk beyond price

The purchase window and input supply risk come before price.

Without adding cost

Fully automatic: no market team, no spreadsheets, no data entry.

The method

Multi-criteria decision support, developed by Flunger & Company

State-of-the-art decision science and data science, combining the best algorithms for each step. Several criteria weighed together in a structured way, instead of a simple rule on price. The producer sees the result and the reason; the method stays with Flunger & Company.

Direct, auditable sources

Every number with its source and date, as published.

Ten years of prices

Zones on five years of daily values, recalculated every month.

Explained in words

Results and reasons in plain language, without formulas.

More on our decision architecture 

What comes next

Three levels of value: the first is live, the other two are being built with the first producers

Level 1 · Available

Historical analysis

Zones, market scenario and today's sale and purchase decisions, with the reason.

Level 2 · In development

Trends

The direction of prices and costs within the current harvest and up to the next one, following the crop calendar.

Level 3 · In development

Margins

The producer enters their own costs and sees their margin today and in simulations.

Invitation

We invite your farm to use AgriDecision now and to help shape what comes next

Access to the app for your coffee and soybean farms, support from Flunger & Company from registration to decisions, and your suggestions built into the product.

Rudolf Rosas Flunger
agridecision@flunger.com.br · WhatsApp +55 11 99785-2242

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AgriDecision is an information service with strategy support. It does not forecast prices and is not an investment recommendation.